My coaching service’s primary purpose is to help business owners, executives, and marketing teams improve their online marketing ROI and convert customers to long-term organic brand ambassadors. Using my independently developed curriculum and years of industry experience, we audit, build and optimize an individualized online marketing program that delivers tangible results – ones you can see with hard figures, analytics, and improved efficiencies.
Digital marketing has surpassed traditional marketing as the number one way to grow your business. Marketers and consumers are spending more money online than ever before, so there has never been a more critical time to have a trusted guide helping analyze, plan, improve, and optimize your marketing. Join me in making sure digital marketing is putting more money into the businesses that invest online.
Conversion Rate Optimization
Once you’ve optimized your marketing approach and are seeing the desired foot traffic, it’s time to think about your customer conversion and optimization. Not every person who visits your website will become your customer, but there is a healthy ratio that should exist between those who do visit, those who engage with your site, those who become your customers, and those who continue to do business with your brand. This is where customer Conversion Rate Optimization (CRO) comes in. It is not wizardry, and it doesn’t have to be complicated.
Working together, we will travel through your customers’ journeys and figure out the best strategy and approach to improve your customer conversion, retention, and lifetime value.